A Louis Vuitton storefront in San Diego, California.
Kevin Carter | Getty Photos Information | Getty Photos
The world’s largest luxurious firm LVMH on Tuesday reported better-than-expected full-year gross sales, within the strongest signal but of a potential turnaround in the high-end sector.
The proprietor of manufacturers together with Louis Vuitton, Moët & Chandon and Hennessy posted revenues of 84.68 billion euros ($88.27 billion) for 2024, versus the 84.38 billion euros forecast by LSEG analysts.
The complete-year determine equates to natural development of 1% versus the earlier yr, the corporate stated.
Gross sales additionally rose greater than anticipated within the fourth quarter to December, after falling for the primary time for the reason that pandemic within the three months prior. The expansion was led by shoppers in Europe, the U.S. and Japan, whereas the group cited continued weak point within the wider Asia area.
“In 2024, amid an unsure setting, LVMH confirmed robust resilience. This capability to climate the storm in extremely turbulent occasions — already illustrated on many events all through our Group’s historical past — is yet one more testomony to the energy and relevance of our technique,” Bernard Arnault, chairman and CEO of LVMH, stated in a press release.
The outcomes had been pushed by significantly strong efficiency in its selective retailing unit, which incorporates Sephora, in addition to fragrance and cosmetics. The group’s vital vogue and leather-based items, and wine and spirits segments, nevertheless, continued to lag.

Talking throughout a presentation shortly after the discharge, Arnault famous a considerable decline within the firm’s cognac and spirits gross sales, however stated he expects a restoration inside two years as a brand new group takes over.
He added that, regardless of ongoing geopolitical and macroeconomic uncertainties, the group’s outlook for 2025 was “beginning nicely,” in keeping with a translation.
The French luxurious items large is seen as a bellwether for the broader luxurious business, which has confronted vital strain over current years amid declining China gross sales and broader macroeconomic headwinds.
Luxurious shares had been buoyed earlier this month when Cartier proprietor Richemont reported its “highest ever” quarterly gross sales determine as shoppers returned to shops over the festive buying interval. British vogue home Burberry on Friday additionally reported a shallower-than-expected dip within the fiscal third-quarter gross sales amid an ongoing strategic overhaul.
Nonetheless, Jefferies analysts stated in a be aware Monday that LVMH’s outcomes would supply a “higher indicator of broader luxurious tendencies,” given the group’s attain throughout a broad array of classes together with wines and spirits, vogue and leather-based items, watches and jewellery, and cosmetics and fragrance.
Shares in LVMH are presently up round 18% year-to-date, having fallen greater than 13% in 2024. Earlier this month, the group surpassed Danish pharmaceutical large Novo Nordisk to regain the title of Europe’s most precious firm.