A brand new period in leisure is unfolding, one the place followers—not intermediaries—take middle stage. Fan3, now stay on Avalanche, brings collectively digital id, real-world occasion entry, and blockchain-backed possession to assist a extra related and clear fan expertise.
Key Takeaways:
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Launch: Fan3 is now stay on Avalanche, providing blockchain-based instruments for fan engagement.
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Entry & Rewards: Digital passes and NFC wristbands supply safe ticketing and live-event perks.
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Flagship Program: Pitbull’s Bald E’s Cross supplies unique content material and merchandise entry.
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Confirmed Group: Founders have offered over 300,000 livestream tickets and managed world artists.
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Tech Spine: Avalanche ensures velocity, scalability, and low transaction prices.
The Finish of One-Sided Ticketing
Fan3 goals to repair a ticketing system that, for a lot of followers and artists, has merely stopped functioning because it ought to. Hidden charges, scalpers, and information gatekeepers have made stay occasions more durable to entry and belief.
Fan3’s reply? A digital pockets go that offers followers precedence pre-sale entry via integrations with platforms like Ticketmaster and AXS. Nevertheless it’s extra than simply early entry—it’s a built-in layer of authentication that helps maintain bots and scalpers out of the image.
In line with Fan3 CEO Ross Taylor, the platform’s mission is obvious:
“We’re constructing a brand new music ecosystem that rewards each the artists who create and the followers who consider. It’s about empowering each side via true possession… and getting actual tickets into actual followers’ arms.”
Supply: Fan3
Enhancing the Actual-World Live performance Expertise
Fan3’s innovation doesn’t cease at digital passes. At stay exhibits, followers can use NFC-enabled wristbands to faucet in, verify attendance, and immediately unlock perks or digital rewards. It’s a small gesture—only a faucet—but it surely deepens the expertise.
One standout instance of what Fan3 can do is the Bald E’s Cross, developed in collaboration with music icon Pitbull. It’s greater than a collectible. With it, followers get entry to unique content material, VIP drops, and behind-the-scenes moments—all despatched straight to their telephones. The concept is straightforward: give followers one thing that lasts, and a motive to return again.
Designed by Insiders, Constructed for Followers
Fan3’s founding crew contains Steve Finan, Paul Rose, and Ross Taylor—music business veterans who pivoted through the pandemic to promote a whole bunch of hundreds of livestream tickets on to followers. Their real-world expertise, coupled with the technological management of multi-award-winning CTO Richard Rauser, laid the inspiration for Fan3’s onchain platform.
Their shared perception? Conventional techniques had been failing the very individuals they had been presupposed to serve. Fan3 goals to bridge that hole with a fan-first, artist-aligned resolution that leverages blockchain to rewire relationships, reasonably than complicate them.
By constructing on Avalanche, Fan3 faucets right into a blockchain designed for velocity, low prices, and scale. Its consensus mechanism delivers quick finality with minimal charges—essential for dealing with the calls for of large-scale occasions.
And the timing? Good.
Followers are fed up with damaged ticketing techniques (suppose the Taylor Swift ticketing mess in 2023). Artists need extra management. In that hole, Fan3 provides a brand new path—one rooted not in hype, however in real-world utility.
